Google announced this week the official launch of Buzz, a status and microblogging service that is joined at the hip with Gmail. It integrates with other Google services and can import data from a number of mainstream websites including Flickr and Twitter. We conducted hands-on testing to see how it compares to other popular social networking services.

As social networking aficionados will be quick to recognize, there isn't much in Buzz that is new or original. Google has taken a smattering of good ideas from a number of popular services and attempted to combine them in a way that meshes well with the Gmail experience. The end result is a service that shows promise but lacks the requisite killer feature or innovative twist that it will need in order to truly keep people engaged.



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